Dev mode pricing

What is happening here Figma 😔 ?

Our design and engineering teams are deeply disappointed with this pricing decision. I am not sure what researcher or analyst convinced the executive team that 0 developers paying $25 a seat would generate more revenue than 30 developers paying $5-10 dollars a seat. If you read through these posts or just speak with your diverse set of customers you will see that many ( maybe not all ) of our organizations have a team of developers that just want to inspect properties, and usually only a few times a month. This will never justify the price point you landed on.

As I am sure you know in most software organizations developers outnumber design staff by a minimum of 5 to 1. I assume this is partially the motivation to some of the changes, tapping into an adjacent market where you are already embedded in the org. However, the issue is that at this rate, our developers will not only not use the offering, they will begin to propose new software solutions and eventually the design team will have to follow along.

We really are trying to look at this objectively and understand you have a fiduciary responsibility to grow the business, but you would have been much better off starting at a feature appropriate price point > gaining more interests from development teams > creating more developer centric features > and then raising the per seat costs once the developer feature set and use case matched the price point.

We are huge fans of Figma Design and FigJam as products and generally have been big supporters of the entire Figma organization. As a design team we still are, but this decision has soured much of our development team and key decision makers in the org. It is never too late for you to make an adjustment here. Perhaps you can offer the basic inspection ( tokens, measurement, etc…) for $5 or better yet, win organizations over to dev-mode for $10 and see where it goes. We believe it is in both your best interests and ours to not hold on to this decision too tightly and make a change here.

Can I ask
We do only development and all the designs are shared to us
I don’t understand, do we need to pay an account?

These posts should be merged. Dev mode pricing - #21 by ppz

@Marco33 no, that is what we thought. We have a subscription but it is useless if someone shares a document with you. It is the owner of the team where the shared doc is who has to pay for you to have have dev mode. Basically give you editor access, and this means they pay an extra seat.

Absolutely no logic in such pricing approach! I wonder if it is because Figma is no longer interested in having smaller customers, and rather have them move to XD.

Figma is now looking like they don’t care about us anymore. This bad sign made most of us jump to Figma from Adobe and Sketch. But now they are taking the same path and don’t care to empathize with their users.

If care is not taken they will soon charge us differently to use the prototyping feature of Figma.

Figma please bear with your users. We love you and don’t chase us away. This is a typical Adobe move

This is such a bold move Adobe, eh, I mean Figma. You know, as a freelance designer I have a professional plan, all my project are within my account. Why should I pay for external developers who want to inspect my designs?

Why do I even have to upgrade my account from professional to organisation just to be able to grant some external developer Dev Mode access but NOT edit permissions!?

PS: Thanks for removing the box model view. It was way to handy to be accessed without paying.

Thanks for getting back on this, is so damn unclear in the documentation
The designers we work with will not be too happy about this news …

This ridiculous new pricing makes it seem like I’m no longer part of the target group of Figma. It’s a shame, really. Thankfully there’s plenty of other options 👋

@Program @Wiredframe
I’m afraid that it will be the same as this post :

It will be a never ending complaint, and they’ll probably never answer
I hope, I’m wrong