Hi everyone,
I've been working on a series of educational health infographics in Figma and wanted to get some feedback from other designers who create informational content.
One of my recent projects focuses on helping parents understand when kids should start using deodorant. The infographic was created as part of an educational campaign for PreReq Care, a skincare brand for pre-teens and teens. My goal was to make a topic that could easily become text-heavy feel simple, approachable, and easy to understand within a few seconds.
The biggest challenge wasn't the visual design itself. It was finding the right balance between providing enough information and keeping the layout clean and easy to scan.
Here are some of the design decisions I focused on:
- Creating a strong visual hierarchy so readers know where to look first.
- Breaking complex information into short, digestible sections.
- Using icons and spacing instead of large blocks of text.
- Choosing soft, approachable colors that appeal to parents without feeling overly clinical.
- Making the layout work well across different formats, including blogs, Pinterest, and mobile screens.
- Keeping product branding subtle so the educational message remains the primary focus.
One interesting takeaway from this project was that simplifying the layout actually improved engagement during internal reviews. Removing decorative elements made the key information easier to find and helped the design feel more trustworthy.
I'd love to hear how other designers approach similar projects.
- How do you decide when an infographic has too much information?
- Do you prefer illustrations, icons, or real photography for educational content?
- Which Figma plugins or Auto Layout techniques have made your workflow more efficient?
- How do you balance educational content with subtle branding without making the design feel promotional?
- Do you follow any accessibility checklist before exporting graphics for the web or social media?
I'm always looking to improve my workflow and would really appreciate hearing how others in the Figma community tackle these kinds of design challenges. Thanks in advance for sharing your thoughts!