Hi Figma Team,
I wanted to share some candid feedback regarding the token-based pricing for Figma Make.
I’ve been actively testing the feature this month, and I want to start by saying that I genuinely like it. It’s powerful, fast, and aligns well with how I think and work as a designer. There’s real potential here.
However, the current pricing model is making it very difficult for me to continue using it in a meaningful way.
I work full-time in Figma, and I exhausted my initial credits in a single day. I then purchased an additional $120 in credits—those were gone quickly as well. I increased that to $240, and again ran out, this time with 10 days still left in the month.
At this point, my monthly spend on tokens has exceeded what my Figma seat costs for the entire year. That’s simply not sustainable.
Even when I try to be efficient—using tools like GPT to generate JSX foundations and reduce iteration cycles—I still exceed my credit limits. The reality is that for someone working deeply and continuously in Figma, this model scales too quickly in cost.
As it stands, I’ll likely have to abandon Figma Make for day-to-day work, or limit its use to very specific cases like hosting or presenting prototypes. That’s disappointing, because I do see the value in what you’ve built.
I’m sharing this in the spirit of helping you refine something that has a lot of promise. I’d love to see a pricing model that better supports heavy, professional usage—whether that’s through caps, bundles, or a more predictable subscription tier.
Thanks for listening, and I hope this feedback is helpful.
Best regards,
Jean François Boisvert